Privacy Policy
1. Information We Collect
We may collect the following types of information when you interact with our website or contact us:
- Personal Information: Name, email address, and phone number submitted via our contact or enquiry form.
- Usage Data: Pages visited, time spent on the site, referring URLs, browser type, and device information — collected automatically when you visit our site.
- Cookies & Tracking Data: Cookie identifiers and browsing behaviour used for advertising optimisation and website analytics.
2. How We Use Your Information
The information we collect is used to:
- Respond to event enquiries, provide quotes, and facilitate consultations.
- Improve your browsing experience and personalise the content we show you.
- Send service-related updates and communication (no unsolicited marketing).
- Display relevant advertisements through Google Ads and affiliated Google services.
- Analyse website traffic and visitor behaviour via Google Analytics.
3. Google Ads & Online Advertising
We use Google Ads to promote our event management services. Google may use cookies to serve advertisements to you based on your prior visits to our website or other websites on the internet.
- Google's advertising cookies allow it and its partners to serve ads based on your visit to silversandevent.com and/or other websites.
- We use Google Remarketing to show relevant ads to previous visitors of our site across the Google Display Network.
- You may opt out of personalised advertising by visiting Google Ad Settings.
- You can also opt out via the Network Advertising Initiative opt-out page.
4. Cookies
Our website uses cookies — small text files placed on your device — to enhance your experience and support our advertising. The types of cookies we use include:
- Essential Cookies: Necessary for the website to function correctly.
- Analytics Cookies: Used to understand how visitors use our site (via Google Analytics).
- Advertising Cookies: Used to display relevant ads and measure advertising effectiveness (via Google Ads).
You can manage or disable cookies at any time through your browser settings. Please note that disabling cookies may affect certain features of our website.
5. Google Analytics
We use Google Analytics to monitor website traffic and understand visitor behaviour. Data collected includes pages viewed, session duration, and approximate geographic location — all in anonymised form. No personally identifiable data is sent to Google Analytics.
To opt out of Google Analytics tracking across all websites, you may install the Google Analytics Opt-out Browser Add-on.
6. Third-Party Links & Social Media
Our website contains links to third-party platforms including Facebook and Instagram. We are not responsible for the privacy practices or content of those external sites. We encourage you to review their respective privacy policies before providing any personal information.
7. Data Sharing & Disclosure
We do not sell, rent, or trade your personal information to any third parties. We may share data only in the following circumstances:
- With trusted service providers such as Google, who assist in operating our website and advertising — subject to strict confidentiality obligations.
- When required by applicable law, court order, or to protect the rights and safety of Silversand Events or others.
8. Data Security
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
9. Data Retention
Personal data submitted through our enquiry or contact form is retained only for as long as necessary to fulfil your request or our service obligations. You may request deletion of your data at any time by writing to us at the contact details below.
10. Children's Privacy
Our website is not directed at children under the age of 13. We do not knowingly collect personal information from minors. If you believe a child has submitted personal data to us, please contact us immediately and we will take prompt steps to delete it.
11. Your Rights
You have the right to:
- Request access to the personal data we hold about you.
- Request correction or deletion of your personal data.
- Withdraw consent for marketing communications at any time.
- Opt out of personalised advertising as described in Section 3.
To exercise any of these rights, please contact us using the details provided below.
12. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. Any updates will be posted on this page with a revised "Last Updated" date. We recommend reviewing this page from time to time to stay informed.
Contact Us
For any questions, concerns, or data-related requests regarding this Privacy Policy, please reach out to us:
Silversand Events
82, Sucheta Nagar, Kiran Apartment, 4th Floor, 4C Haltu, Kolkata – 700078

